Genesis Launches First Hybrid: GV80 HEV

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Genesis GV80 Hybrid

Genesis has launched sales of the GV80 Hybrid, the brand's first hybrid model, on Oct. 6.

The GV80 Hybrid features a next-generation hybrid powertrain that pairs a 2.5-liter gasoline turbo engine with a P1 starter motor and a P2 drive motor producing up to 59.1 kW, arranged in a parallel configuration. Total system output reaches 352 horsepower, about 16% higher than the standard 2.5 Turbo model.

Fuel economy is rated at 12.0 km per liter in combined driving for the five-seat, rear-wheel-drive model fitted with 19-inch wheels, representing an improvement of roughly 29%. A newly developed rear-wheel-drive seven-speed transmission enables a driving range of up to 912 km on a full tank.

The model is the first Hyundai Motor Group vehicle to use a water-cooled hybrid battery system, expanding the range of conditions in which the vehicle can operate on electric-motor power. It also offers Stay Mode, which allows climate control and other functions to operate without starting the engine, as well as vehicle-to-load (V2L) capability supplying up to 3.6 kW of power.

Genesis has added a range of hybrid-specific safety and convenience features, including Hybrid Terrain Performance and Pedal Misapplication Safety Assist (PMSA).

With the GV80 Hybrid's arrival, Genesis is expected to compete more directly in South Korea's large electrified SUV market, which has largely been led by imported premium models such as the BMW X5 and Lexus RX.

“The GV80 Hybrid delivers powerful performance and efficiency, along with the quietness customers expect from an electric vehicle,” said Lee Si-hyuk, Executive Vice President and Head of the Genesis Business Division. “We will respond flexibly to market changes and meet evolving customer needs.”

The GV80 Hybrid is priced from 76.8 million KRW, based on a 5% individual consumption tax rate.

Genesis also introduced the updated 2027 GV80, priced from 69.85 million KRW, and the 2027 GV80 Coupe, priced from 82.7 million KRW. The refreshed models now include features such as a Surround View Monitor as standard equipment.

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GV80 Coupe Black (left) and GV80 Black

· This article was translated using AI and was published after final review by the reporter.